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Getting UnBundled

16 May

It seemed like such a good idea. Bundling your TV with your internet and your phone. Getting all your services on one bill was so much more convenient. At first, studies showed that the idea was catching on.

However a recent Nielsen study showed that last year 1.5 million homes cut the cord on the TV/internet/phone bundles. Many consumers are opting to consume their entertainment from game consoles and standalone devices like Roku. Hulu and Netflix are taking a big bite out of cable and satellite television. Amazon, Apple and even Google are diverting people away from traditional methods of TV entertainment.

   The traditional land line is going away too. The availability of mobile phones and internet phone services have made bundling an antiquated home phone line valueless to most people.

The study also noted that time spent watching television is down 46 minutes per typical user. The reason – DVRs. People are skipping commercials.

What about you? How are you getting these services?

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